Ben Westerby is a Fractional CFO, coach, mentor and NED serving to owner-managed companies simplify finance and enhance profitability. Founding father of Westerby Consultancy, he mixes strategic perception with plain English and the odd #FridayFun joke. Ben makes use of LinkedIn to develop his enterprise, construct belief, and join with like-minded professionals—no chilly DMs, simply useful content material and trustworthy dialog.
Study extra about Ben earlier than he joins this panel at Accountex Summit Manchester: ‘LinkedIn is not only for influencers – it’s for accountants too’
What impressed you to begin utilizing LinkedIn to develop what you are promoting?
I had been on LinkedIn for some time and began to submit/interact extra after I arrange my enterprise.
I additionally did a LinkedIn course with Ashley Leeds and he held me accountable and impressed content material.
What’s essentially the most rewarding facet of your job?
The very best bit about my job is making an actual distinction to folks, each their work lives and lives exterior work.
Understanding the optimistic impression I’ve on others is such a rewarding feeling.
How did you get into the world of finance?
I knew I needed to be in finance from the age of 13. Initially I needed to be a financial institution supervisor after which an accountant.
I left faculty after my A Ranges and began finding out CIMA on evenings and weekends – then by no means seemed again.
What are you most trying ahead to at Accountex Summit Manchester?
I’m most trying ahead to seeing nice folks, being on a panel with 4 incredible folks, assembly up with others I may not have seen for some time, and listening to different talks. That is what it’s all about for me.
What would you like guests to remove out of your session?
I would like folks to remove the arrogance to submit and have interaction on LinkedIn. 3 years in the past I used to be a LinkedIn lurker and watched from a distance, however then began posting.
Individuals can discover it powerful at first, however most are supportive and inspiring, so simply give it a go.
I additionally need folks to come back away from the session smiling!
Accountex Summit Manchester, going down at Manchester Central on 23 September 2025.
For additional data, please go to www.accountexmanchester.com.
