“I needed to make investments critical money and time to get actual worth out of it.”
Once I first began exploring Clay, I used to be genuinely excited.
Customized Automated Workflows, Waterfall and Information Enrichment, AI Brokers – Sure, please.
Nevertheless, behind the feature-packed UI, Clay turned out to be an expensively complicated instrument.
And it wasn’t simply me.
I noticed Clay customers on Reddit, LinkedIn, and G2 say the identical factor:
- “It’s nice, however there’s a huge studying curve except you dedicate all of your time to it.” ~Reddit Consumer
- “It is advisable to know your particular use case earlier than you hop onto it. In any other case, it may be a black gap to your time.” ~Reddit Consumer
- “Not the best interface to make use of. One improper transfer and also you’ve wasted your credit.” ~Consumer Assessment on G2
- “The benefit of use continues to be a trial-and-error factor that prices priceless credit.” ~Consumer Assessment on G2
All this made it very clear why Clay isn’t the appropriate match for each workforce!
So I began testing instruments that provided related capabilities, however with out the drawbacks.
The outcome: A listing of the 8 finest Clay alternate options which can be simpler to make use of, extra reasonably priced, and constructed with the consumer in thoughts.
Verify them out!
AI Lead Gen Instruments – TOC
AI Lead Gen Instruments – TOC
TL;DR: 4 Greatest Clay Alternate options in 2025
Right here’s a fast have a look at the 4 finest Clay rivals by use case:
- General Greatest Clay Various – Apollo.io
- Price-Efficient Clay Various – Persana.ai
- Clay Various for Enterprise Wants – ZoomInfo
- Greatest for Enriching Present Lists – FullEnrich
Prime 8 Clay Alternate options I Personally Tried and Reviewed (2025 Version)
These are the 8 alternate options that made it to my checklist after I examined a number of instruments, together with some that even energy Clay behind the scenes.
I’ll break them down, present what every one does higher than Clay, and allow you to resolve which one matches your use case finest.
1. Apollo.io
First on my checklist is Apollo.io, an AI-powered gross sales intelligence and engagement platform.
It stands out as one of the complete alternate options to clay.
With Apollo, you’ll be able to:
- Discover the appropriate leads utilizing superior filters.
- Enrich your knowledge with verified emails, telephone numbers, and different info.
- Attain out to prospects through e mail, LinkedIn, and calls.
- Handle and observe your leads by means of each stage of the funnel.
Apollo.io Is Greatest For: Outbound gross sales groups, founders, and RevOps groups searching for an all-in-one instrument to search out related prospects, attain out, and handle offers.
Apollo.io Consumer Rankings
- G2 – 4.7/5 🌟 (8.7K+ Opinions)
- Capterra – 4.6/5 🌟 (370+ Opinions)
- Trustpilot – 2.0/5 🌟 (760+ Opinions)
Why Apollo.io Is a Higher Clay Various
In case your use case is to search out related prospects, get their correct contact info, and attain out with multichannel campaigns, then Apollo is the higher possibility.
The primary cause is the info you get for the fee.
You see, with Apollo’s paid plan, you get entry to verified emails, telephone numbers, job historical past, firm insights, tech stack, and extra.
Whereas Clay fees you individually for every motion — enriching the particular person, summarizing their LinkedIn, discovering latest posts, pulling the e-mail, and extra.
Every enrichment you add will value you extra credit.
With Apollo, you don’t must combine one other instrument to begin sending emails or constructing sequences.
It comes with an AI-powered outreach builder that helps you create full multichannel campaigns with only a few prompts.
Clay, however, shouldn’t be constructed for outreach.
You’ll must combine it with a separate chilly e mail software program or different outreach instruments, which provides time, value, and complexity.
Lastly, ease of use.
Apollo.io is far less complicated than Clay. You may rapidly construct automated workflows and enrich knowledge with out getting caught in setup.
Whereas Clay offers you extra flexibility, it additionally calls for extra time, effort, and cash — particularly when determining workflows.
Subsequent, I’ll break down what works effectively and what doesn’t, primarily based on my hands-on expertise.
Execs of Apollo
- All-in-one prospecting, outreach, and lead administration instrument.
- Apollo.io has its personal database of 218 million enterprise profiles.
- It’s GDPR, ISO 27001, and SOC 2 compliant.
- You recover from 60+ filters, purchaser intent indicators, job change alerts, and a lead scorer, all that can assist you discover and prioritize the appropriate prospects.
- Apollo’s AI will assist discover lookalike prospects primarily based in your earlier wins or top-performing clients.
Cons of Apollo
- Apollo.io fees per consumer, which may get costly for rising groups.
- Cellphone quantity knowledge is restricted for sure geographies, particularly exterior the US.
- Apollo doesn’t help waterfall enrichment (but), so that you’re restricted to its personal knowledge sources.
- Some customers on Trustpilot and G2 report points with the promptness of Apollo’s help.
When you’re searching for a platform that gives the advantages of Apollo.io with out its limitations, take a look at my weblog on the high 12 Apollo.io alternate options.
What Actual Customers Need to Say About Apollo
Going by the consumer critiques on G2 and Capterra, Apollo.io’s customers are extremely happy with what they get, although some point out:
- Occasional inaccuracies in knowledge.
- Plans that may get costly because the workforce grows.
- A cluttered and overwhelming consumer interface.
Furthermore, it’s additionally one of the steadily really helpful Clay alternate options on Reddit and LinkedIn.
“Strong expertise, priceless instrument!”
I just like the depth of contact info on the platform.
It may be a bit complicated to determine.”
Learn Extra About What Spyro J. Has to Say on G2
“Begin with Apollo, scale with Clay, a number of causes however two to spotlight
Apollo is far more consumer pleasant and decrease priced. Clay offers you plenty of functionalities, actually you might be solely restricted by your expertise and creativeness, however is far more pricey and might simply value you a whole lot of {dollars}”
Learn What Different Reddit Customers Have To Say About Apollo and Clay
Apollo Pricing (Billed Yearly)
Apollo presents a free plan and three paid plans:
- Free Plan – 600 E mail Credit/12 months
- Primary – $39/month/consumer (2,400 E mail Credit/12 months)
- Skilled – $79/month/consumer (Limitless E mail Credit + 600 Cellular Credit/12 months)
- Customized – Begins at 5K/12 months (Limitless E mail Credit + Customized Cellular Credit)
It additionally makes use of a credit-based system, identical to Clay. You spend credit to entry contact knowledge and run enrichment duties.
Word: Apollo.io pricing could change relying in your area
2. Persana.ai
When you’re searching for an precise Clay-like various, however with out the excessive value, then Persana.ai is the instrument for you.
It’s a gross sales prospecting and enrichment instrument you should utilize to:
- Discover leads.
- Enrich them with helpful and correct knowledge.
- Create customized outreach copies.
And do much more — with out the fee points that include Clay.
Persana.ai Is Greatest For: Groups who need an actual Clay various at a decrease value.
Persana.ai Consumer Rankings
- G2 – 4.7/5 🌟 (30+ Opinions)
- Capterra – N/A
- Trustpilot – N/A
Why Persana.ai Is a Higher Clay Various
The most important benefit I seen when utilizing Persana.ai is how a lot it mirrors Clay’s functionalities and capabilities.
From enrichment and workflows to guide scoring and personalization, it does all this at a considerably decrease value.
- Persana.ai Starter Plan – $68/month (24K Credit/12 months)
- Clay Starter Plan – $134/month (24K Credit/12 months)
Similar functionality, similar credit, however at virtually half the value!
And it’s not simply the pricing plans. The credit score system can also be extra environment friendly.
In Clay, each sort of enrichment has a distinct credit score value: 6 credit for waterfall enrichment, 2 for locating a dwell LinkedIn profile, and so forth.
However with Persana, most enrichments value simply 1 credit score. Solely cell quantity lookups are charged additional.
Execs of Persana.ai
- Persana integrates with 50+ knowledge sources to present you correct and recent lead knowledge.
- You get correct emails and cell numbers utilizing waterfall enrichment.
- With AI Indicators, you’ll be able to simply establish shopping for intent, latest funding, and key job modifications immediately.
- Persana additionally has AI Brokers that allow you to automate outreach, lead responses, and workflows 24/7.
- In comparison with Clay, it’s extremely cost-effective.
Cons of Persana.ai
- It has a little bit of a studying curve for brand new customers.
- Might be gradual at occasions, particularly when operating bulk enrichments.
- Product updates aren’t all the time communicated clearly, which may sometimes cease your workflows.
What Actual Customers Need to Say About Persana.ai
Persana has critiques solely on G2.
Plus, it’s talked about usually on LinkedIn, however not lots of people on Reddit know concerning the platform.
That stated, those that have used the platform have principally constructive experiences to share
“Incredible Clay GTM various”
“Persana presents loads of nice methods to collect insights out of your knowledge units about contacts and corporations you wish to contact in your outbound campaigns.
The AI prompts and presets make gathering insights tremendous straightforward and permits me to customize my outbound messaging and make it really feel very 1:1 and related when doing outbound primarily based on actual insights…”
Learn Extra About What Leigh H. Has to Say on G2
“Enrichment with Wonderful Buyer Success”
“No matter you’re trying to construct, the workforce of Persana AI is extraordinarily useful and concerned in ensuring that your lists are efficiently constructed, with out burning by means of your credit.
There’s a Assist Slack Channel that you may publish in, and the workforce will discover a method. What made it straightforward for me to make use of it was onboarding…
Typically the product modifications, and the workforce doesn’t communicated it cleanly, so tables cease working or options are disabled, which is a bit problematic.”
Learn Extra About What Kristi R. Has to Say on G2
Persana.ai Pricing (Billed Yearly)
Persana.ai has a 14-day free plan and 5 paid plans.
The very best half – It has a plan that gives limitless credit
- Starter – $68/month (24K Credit/12 months)
- Progress – $68/month (60K Credit/12 months)
- Professional – $68/month (216K Credit/12 months)
- Limitless – $600/month (Credit topic to Persana AI’s phrases of service and anti-abuse insurance policies)
- Enterprise – Customized
3. Lusha
When you’re searching for a user-friendly Clay various to your lead gen. and enrichment wants, Lusha is a robust choose.
It’s an AI gross sales intelligence platform with an in-built database of 100 million+ enterprise profiles.
Lusha Is Greatest For: Groups that need correct contact knowledge and prospect info quick and with minimal effort.
Lusha Consumer Rankings
- G2 – 4.3/5 🌟 (1.5K+ Opinions)
- Capterra – 4.1/5 🌟 (380+ Opinions)
- Trustpilot – 1.3/5 🌟 (650+ Opinions)
Why Lusha Is a Higher Clay Various
I’ve 3 strong explanation why Lusha is healthier than Clay:
- You don’t must construct complicated workflows to begin prospecting. Simply search, filter, and export.
- The UI is minimal and straightforward to navigate.
- Lastly, it’s far more reasonably priced than Clay.
Aside from these, you even have AI-Powered Prospect Suggestions, which can counsel lookalike contacts primarily based in your saved leads and previous searches.
It’s a helpful add-on while you wish to scale prospecting with out manually filtering each time.
General, Lusha = A simple-to-use, cost-effective Clay Various
Execs of Lusha
- You get contact knowledge that complies with GDPR, CCPA, and ISO 27001 requirements.
- It contains built-in chilly e mail automation, so that you don’t want a separate outreach instrument.
- Simply discover extremely related prospects utilizing 20+ superior filters and purchaser intent indicators.
- You may construct AI-powered prospecting lists, the place the AI repeatedly provides lookalike contacts primarily based in your saved leads.
Cons of Lusha
- Lusha has a small database, so that you don’t have a lot entry to area of interest industries and roles.
- Outreach options are fairly primary, with restricted customization and sequencing.
- When you’re focusing on areas exterior the US and EU, you may face points with knowledge accuracy.
Although Lusha is simple to make use of, its limitations can gradual you down as your prospecting wants develop.
When you’re searching for instruments with higher and correct knowledge protection, take a look at my weblog on the 9 Greatest Lusha Alternate options.
What Actual Customers Need to Say About Lusha
Lusha has plenty of constructive critiques on G2 and Capterra for its ease of use, accuracy in core markets, and quick outcomes.
However Trustpilot paints a distinct image.
Many destructive critiques come from people who discovered their private contact info listed with out consent, elevating privateness issues.
“Respectable instrument for locating contact knowledge of vital prospects”
“Lusha makes it straightforward for me to search out correct contact particulars of vital decision-makers in our goal firms.
The instrument may be very user-friendly and saves plenty of time for my workforce…
Typically, when looking for prospects in very area of interest industries or contacts who usually are not in senior roles, the info availability could be a bit restricted…”
Learn Extra About What Murtaza P. Has to Say on G2
“This firm is an entire pest”
“I get plenty of gross sales calls and after I ask, all of them are sourced through Lusha.
I’ve tried filling within the on-line type for knowledge elimination and obtained an e mail saying that they’ve eliminated me from their database, however nonetheless the calls maintain coming.”
Learn Extra About What Will Goring Has to Say on G2
Lusha Pricing (Billed Yearly)
Lusha has a forever-free plan that you should utilize to check the platform earlier than buying it.
It additionally has 3 paid plans.
- Free – 50 Free Credit/month
- Professional – $22.45/month (as much as 3 seats, 3K Credit/12 months)
- Premium – $52.45/month (as much as 5 seats, 7.2K Credit/12 months)
- Scale – Customized
Word: The price of the Premium plan will change primarily based on the variety of credit you need.
4. ZoomInfo
ZoomInfo is a Go-To-Market intelligence platform that mixes:
- An enormous B2B contact and firm database
- Intent knowledge and technographic insights
- Superior workflow automation
- Constructed-in instruments for prospecting, enrichment, and outreach
It’s the perfect Clay various in order for you a single complete resolution to your Gross sales, Advertising, and Recruiting groups.
ZoomInfo Is Greatest For: Enterprises and companies searching for a full-stack resolution.
ZoomInfo Consumer Rankings
- G2 – 4.5/5 🌟 (8.7K+ Opinions)
- Capterra – 4.1/5 🌟 (300+ Opinions)
- Trustpilot – 1.6/5 🌟 (230+ Opinions)
Why ZoomInfo Is a Higher Clay Various
The primary cause why I’d advocate ZoomInfo over Clay is due to its built-in capabilities.
With ZoomInfo, you don’t must sew collectively a number of instruments for enrichment, intent knowledge, or outreach.
Every little thing is bundled into one highly effective platform.
The very best half!
You get devoted options for every operate — whether or not it’s gross sales, advertising, recruiting, operations, and even knowledge supply by means of DaaS.
So, ZoomInfo is far more appropriate for big groups that need every thing beneath one roof..
Execs of ZoomInfo
- You get entry to an enormous database of 321 million enterprise profiles.
- Actual-time CRM enrichment retains your knowledge recent and updated mechanically.
- ZoomInfo is GDPR, ISO 27001 + 27701, and SOC 2 compliant, perfect for enterprise-grade safety wants.
- Integrates with main CRMs and gross sales instruments like Salesforce, HubSpot, Outreach, and extra.
Cons of ZoomInfo
- It is extremely costly.
- No free trial accessible to check the platform.
When you assume ZoomInfo is probably not the appropriate instrument for you, you’ll be able to take a look at these 11 ZoomInfo Alternate options.
What Actual Customers Need to Say About ZoomInfo
“Nice supply of gross sales lead era”
I like how leads and the contact numbers on Zoominfo are correct and principally not faux in comparison with different Softwares B2B contact knowledge. I like how straightforward to implement it’s…
Learn Extra About What Suzette R. Has to Say on G2
“ZoomInfo-Prime Information for a Purpose”
There’s a cause why ZoomInfo has been the highest firm for enterprise prospecting, they usually have an enormous database of contacts. Having the contacts is vital and that was our largest consider utilizing ZoomInfo…
Price. Zoom Data, whereas they’ve the info, are additionally the very best worth level vendor from our analysis and it’s extremely prohibitive for smaller companies to make the most of. Which may be their intention as they appear extra geared in direction of bigger gross sales orgs…”
Learn Extra Opinions on Capterra
ZoomInfo Pricing (Billed Yearly)
ZoomInfo doesn’t have clear pricing plans.
It’s important to get on a name with their gross sales workforce to get a quote to your wants.
5. Seamless.ai
Subsequent on my checklist of Clay alternate options is Seamless.ai – an AI-powered gross sales software program and enterprise leads platform.
Its main focus is on real-time lead search and make contact with discovery.
Additionally, Seamless.ai is the one platform on my checklist that has an enormous database of 1.3 Billion+ enterprise contacts and 121 Million+ firms.
Seamless.ai Is Greatest For: Gross sales groups that wish to construct massive prospect lists quick utilizing real-time contact info discovery.
Seamless.ai Consumer Rankings
- G2 – 4.4/5 🌟 (5K+ Opinions)
- Capterra – 4.0/5 🌟 (220+ Opinions)
- Trustpilot – 2.1/5 🌟 (250+ Opinions)
Why Seamless.ai Is a Higher Clay Various
A serious cause why I’d advocate Seamless as an alternative choice to Clay is its AI-powered search engine.
You merely seek for a contact or firm, and the platform finds real-time verified emails and direct dials immediately.
No want for complicated enrichment workflows that require massive quantities of credit.
This ease of use, mixed with the sheer measurement of its database, makes Seamless.ai an amazing match in order for you quantity, pace, and scale.
Execs of Seamless.ai
- You should use Seamless’s Chrome extension to prospect straight from LinkedIn and firm web sites.
- It integrates with a number of CRMs like Salesforce, Outreach, MS Dynamics, and extra.
- You may automate prospect checklist constructing utilizing its in-built AI options.
- There are over 100 filters that can assist you discover exact leads by trade, firm measurement, tech stack, and extra.
Cons of Seamless.ai
- The price of the platform can get excessive rapidly primarily based in your wants.
Additionally Learn: 10 Greatest Seamless.ai Alternate options and Rivals
What Actual Customers Need to Say About Seamless.ai
Customers on G2 and Capterra shared constructive critiques about Seamless’s correct real-time contact knowledge, intuitive interface, and worth in comparison with rivals.
That stated, there have been additionally dislikes about the fee, aggressive billing, and auto-renewal practices.
“A Helpful Device for Gross sales Improvement”
The accuracy of contact info is 85-90%, which surpasses many of the instruments which can be costlier than Seamless. The interface may be very straightforward to make use of and easy…
A few of the options I’d like to make use of are a bit cost-prohibitive for an unbiased contractor corresponding to myself.
Learn Extra About What Michael P. Has to Say on G2
Seamless.ai Pricing (Billed Yearly)
The paid plans usually are not clear.
6. FullEnrich
In order for you a easy e mail and cell enrichment instrument with none of the workflow or automation litter, FullEnrich is a good choose.
The very best half about FullEnrich is that it makes use of waterfall enrichment, aggregating contact info from 15+ B2B knowledge distributors to provide the most correct outcomes doable.
FullEnrich Is Greatest For: Groups that have already got a lead checklist and solely want to counterpoint it with correct contact particulars.
FullEnrich Consumer Rankings
- G2 – 4.8/5 🌟 (90+ Opinions)
- Capterra – <10 Opinions
- Trustpilot – <10 Opinions
Why FullEnrich Is a Higher Clay Various
When you’re enthusiastic about Clay for its waterfall enrichment, FullEnrich offers you simply that, with out the additional complexity or value.
Simply add your checklist along with your prospect’s identify and firm, and get enriched knowledge again.
No workflows, no setup, no fluff.
What makes it even higher is that FullEnrich triple-verifies each contact, so that you get bounce-free emails and dependable cell numbers with out losing credit.
Execs of FullEnrich
- Very simple to make use of, even for first-time customers.
- You get extremely correct, triple-verified e mail and telephone quantity knowledge.
- You get landline numbers freed from cost; solely cell numbers are charged.
Cons of FullEnrich
- Sometimes, it’s possible you’ll get incorrect or outdated telephone numbers.
- It doesn’t but have native integrations with CRM.
What Actual Customers Need to Say About FullEnrich
There are just a few critiques on G2, however all customers have praised FullEnrich for its simplicity and accuracy.
“A Sport-Changer for Environment friendly and Correct Prospecting!”
The accuracy and pace of information enrichment—FullEnrich persistently gives dependable, high-quality contact info, dramatically lowering the time spent on handbook analysis.
There’s little or no to dislike, however sometimes the interface feels barely overwhelming at first look.
Learn Extra About What Salì L. Has to Say on G2
FullEnrich Pricing (Billed Yearly)
FullEnrich has 3 paid plans:
- Begin – $26/month (6K Credit/12 months)
- Professional – $49/month (12K Credit/12 months)
- Scale – $500/month (Customized Credit/month)
7. Surfe
One other easy knowledge enrichment instrument on my checklist is Surfe.
It’s a light-weight and Chrome-based Clay various that connects LinkedIn along with your CRM, letting you:
- Enrich contact knowledge straight from LinkedIn
- Push leads into your CRM with one click on
- Maintain your CRM knowledge recent with real-time updates
Surfe Is Greatest For: Groups that primarily use LinkedIn for prospecting.
Surfe Consumer Rankings
- G2 – 4.6/5 🌟 (280+ Opinions)
- Capterra – <10 Opinions
- Trustpilot – <10 Opinions
Why Surfe Is a Higher Clay Various
Surfe may be very easy to make use of, and if LinkedIn is your main prospecting supply, it makes your entire enrichment and CRM syncing course of frictionless.
Not like Clay, which requires constructing workflows and managing a number of enrichment sources, Surfe works straight on high of LinkedIn and your CRM.
No setup complications. No credit. Only one-click actions to counterpoint and push leads.
The very best half – Surfe makes use of waterfall enrichment t
It’s perfect if you wish to transfer quick with out spending time configuring a full platform.
Execs of Surfe
- Surfe straight integrates with CRMs like HubSpot, Salesforce, Pipedrive, and extra.
- The platform may be very beginner-friendly and straightforward to make use of.
- You may join it with LinkedIn Gross sales Navigator to counterpoint and sync leads immediately.
Cons of Surfe
- It fees per consumer, so the fee can rapidly add up
What Actual Customers Need to Say About Surfe
Customers on G2 have a constructive opinion of Surfe for its fast and correct
“Sensible LinkedIn Prospecting with Straightforward Spreadsheet Export”
I actually like how Surfe simplifies LinkedIn lead assortment. Despite the fact that it doesn’t combine straight with our customized CRM, I take advantage of the Google Spreadsheet export characteristic commonly, and it really works nice.”
Learn Extra About What Segiu M. Has to Say on G2
Surfe Pricing (Billed Yearly)
Surfe has a free plan and a couple of paid plans:
- Free – 20 e mail finder/month
- Important – $29/month/consumer (150 e mail finder + 50 cell phone finder credit score/month)
- Professional – $29/month/consumer (1K e mail finder + 100 cell phone finder credit/month)
8. FullContact
FullContact is an internet site customer identification and lead enrichment platform.
It helps you flip nameless internet visitors into full prospect profiles.
FullContact Is Greatest For: Companies seeking to establish inbound prospects and convert them into paying clients.
FullContact Consumer Rankings
- G2 – 4.3/5 🌟 (100+ Opinions)
- Capterra – 4.0/5 🌟 (70+ Opinions)
- Trustpilot – <10 Opinions
Why FullContact Is a Higher Clay Various
Not like Clay, which is concentrated extra on outbound workflows and chilly outreach, FullContact is healthier fitted to inbound lead identification and enrichment.
It’s perfect when you may have incomplete data and wish to flip emails, telephone numbers, or system IDs into full, correct buyer profiles.
FullContact is a good Clay various in case your focus is web site customer identification, web-to-lead enrichment, and privacy-compliant knowledge dealing with.
Execs of FullContact
- Actual-time API entry for dynamic enrichment workflows.
- Privateness-first infrastructure that complies with GDPR, CCPA, and HIPAA.
- FullContact has a really highly effective customer identification engine that works on e mail, cell, cookie, and system IDs.
Cons of FullContact
- Not constructed for conventional B2B gross sales workflows or chilly outreach.
- Extra fitted to technical groups.
- Costly for small companies or particular person use.
What Actual Customers Need to Say About FullContact
Reviewers reward FullContact for its sturdy enrichment capabilities and robust identification graph, particularly in advertising automation and personalization workflows.
Nevertheless, some customers say the training curve is steep, and the platform could also be overkill for easy use instances like checklist constructing or chilly e mail campaigns.
“Enrich your e mail lists with extra knowledge”
Utilizing full contact Enrich API, we are able to get a greater image of an individual utilizing their e mail tackle. This knowledge might be useful find and qualifying leads.
The pricing mannequin is sophisticated, and salespeople strive more durable to promote extra intensive packages.
Learn Extra About What Nimmi V. Has to Say on G2
FullContact Pricing (Billed Yearly)
FullContact presents customized pricing primarily based on API utilization and knowledge quantity.
Select the Greatest Low-Price & Straightforward-to-Use Clay Various
That’s 8 clay alternate options I’ve coated.
By now, it’s best to have a transparent concept of what every various presents – the place they shine, and the place they fall quick.
Recapping:
- Stick to Apollo in order for you essentially the most really helpful Caly various. It’s well-rounded, however not the most affordable.
- Go for Persana.ai in order for you Clay-like energy minus the steep pricing.
- Decide Lusha if ease of use and quick prospecting matter most to you.
- Select ZoomInfo in case you want a full-blown GTM suite for big groups.
Every of those instruments has its place, and the appropriate one is dependent upon your targets, workforce measurement, and finances.
I counsel you’re taking the free trial and check every instrument that you simply wish to see in the event that they suit your wants.
Clay Alternate options and Rivals: FAQs
1. Why Are Clay Customers Searching for Different Alternate options?
Clay is highly effective, however not everybody wants its complexity or price ticket.
Many customers swap as a result of they need one thing simpler to make use of, extra reasonably priced, or higher suited to their workforce’s measurement and workflow. Others desire instruments that don’t cost completely different credit for various enrichment actions.
2. Which Clay Various Provides the Greatest Worth for Cash?
There’s no single most suitable choice. It is dependent upon what you want:
- Apollo and Persana are nice for groups that need full enrichment and outreach workflows.
- Lusha is good for simplicity and ease of use.
- ZoomInfo works finest for big enterprises with deep pockets.
- FullEnrich and Surfe are strong, low-cost picks for primary enrichment.
3. Which Clay Various Is Greatest for Giant Groups or Enterprises?
ZoomInfo is by far the most effective various to Clay for enterprises and huge groups, particularly in case you’re searching for role-specific options for gross sales, advertising, recruiting, and operations.
4. Which Various Is Greatest if I Already Have a Lead Record and Must Enrich It?
You probably have an inventory, then FullEnrich or Surfe are cost-effective choices you should utilize to get verified e mail addresses and telephone numbers. Each platforms use the waterfall enrichment methodology, so that you get extremely correct outcomes.
5. Does Clay Have a Free Plan?
Clay doesn’t supply a everlasting free plan. It has a restricted free trial, after which you should improve to a paid plan beginning at round $134/month.
