Podcast: Play in new window | Obtain | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | Pandora | iHeartRadio | E mail | RSS
On this episode of the Gross sales Gravy podcast, Jeb Blount (Digital Promoting) and James Carbary (Content material-Based mostly Networking) talk about how beginning a B2B podcast can elevate your private model and construct familiarity.
Familiarity Results in Liking
In Gross sales, familiarity is highly effective as a result of familiarity results in liking. When individuals are aware of you, the extra seemingly they’ll be to have interaction on prospecting calls and really feel snug with you on digital gross sales calls.
Familiarity is digital promoting lubrication. It takes the friction out of digital communication and makes all the things simpler. The dearth of familiarity is why you get so many objections. When individuals don’t know you, it’s a lot tougher for them to belief you.
To construct familiarity, it’s essential to make a direct funding in bettering the attention of your identify, experience, and fame. Listening to a podcast is such an funding and, one that may pay large dividends.
The Digital Promoting Guide
Digital Promoting is sizzling. Smoking sizzling! As a result of, to stay related and aggressive gross sales professionals should learn to have interaction prospects and shut offers in a digital setting.
That is precisely why you want my new e book Digital Promoting.
In Digital Promoting I educate you precisely the best way to achieve a robust aggressive edge and crush your rivals by leveraging digital communication channels.
Don’t stroll, don’t wait, don’t hesitate. Go get Digital Promoting now. It’s a run-away greatest vendor for one easy purpose. The methods, ways, and expertise I educate you in Digital Promoting work.
