Apple Fails to Wow Traders at Massive Occasion

Editorial Team
7 Min Read


Apple’s WWDC occasion didn’t appear to excite buyers very a lot, as they have been hoping for extra updates on the corporate’s AI efforts.

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Tuesday’s TLDR

  • Apple’s WWDC disappointment
  • ETH jumps greater
  • GME earnings in focus

What’s Taking place?

Apple’s WWDC occasion kicked off yesterday. I bear in mind 10 or 15 years in the past, this occasion was a giant deal. For one thing not tied to jobs, the Fed, or earnings, Apple’s iPhone occasion (often in September) and its WWDC occasion have been necessary. 

There was some hype main as much as Apple’s kickoff this 12 months, notably with its plans for AI — Apple Intelligence. Whereas the corporate unveiled some cool software program gadgets, buyers have been left wanting extra on the AI entrance. Per Bloomberg

“Apple Inc. unveiled essentially the most sweeping software program redesign in its historical past, aiming to make the corporate’s system lineup extra cohesive and helpful, even whereas doing little to improve its struggling synthetic intelligence platform.”

And per Morning Brew: “AI, who? Apple kicked off the convention by admitting Apple Intelligence wasn’t fairly as much as its excessive “high quality bar” whereas saying a brand new basis mannequin for builders.”

The inventory solely fell 1% in response to the information, however with its lackluster efficiency thus far this 12 months — it’s the second-worst performing Magazine 7 inventory in 2025 and over the previous 12 months, and the one one beneath its 50-day or 200-day shifting common — and with Apple caught within the crossfire of US-China tariff talks, buyers have been hoping for one thing slightly extra thrilling.

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The Setup — ASML

ASML doesn’t appear to get a lot fanfare right here within the US, however discuss to any tech analyst based mostly in Europe and ASML is a key speaking level. The corporate builds the machines which can be used to make chips which can be used for, amongst others issues, AI functions. 

Nonetheless, export restrictions, tariffs, and escalating geopolitical considerations have weighed on orders and investor sentiment. Currently although, the inventory has been clawing again from its latest decline, lately climbing again above the 200-day shifting common. 

Chart as of the shut on 6/9/2025. Supply: eToro ProCharts, courtesy of TradingView.

Discover how ASML has regained its 200-day, but it surely’s additionally discovering assist alongside its rising 21-day shifting common — a shorter-term measure typically utilized by merchants in search of uptrends and downtrends. 

Extra notably although, is the $775 to $780 space. 

This zone has been resistance all 12 months, with ASML unable to interrupt by way of this zone. If the inventory can clear this space, it might set off extra upside. That’s notably true with how effectively chip shares have been buying and selling currently, led by Nvidia, Broadcom, and Taiwan Semi. 

Nonetheless, if resistance holds agency, promoting stress might ensue — particularly if the general market loses traction. On this state of affairs, let’s see if the $735 to $740 space acts as assist, which is the place the 21-day and 200-day shifting averages at the moment come into play. Under that and $720 shall be in focus, which marks the latest lows. 

Choices

One draw back to ASML is its share value. As a result of the inventory value is so excessive, the choices costs are extremely excessive, too. This will make it troublesome for buyers to method these firms with choices. 

In that case, many merchants might decide to only commerce a couple of shares of the frequent inventory — and that’s superb. Nonetheless, one various is spreads. 

Name spreads and put spreads enable merchants to take choices trades with a a lot decrease premium than shopping for the calls outright. In these circumstances, the utmost danger is the premium paid. 

Choices aren’t for everybody — particularly in these situations — however spreads make them extra accessible. For these trying to study extra about choices, think about visiting the eToro Academy.

What Wall Road Is Watching

ETH

Yesterday we talked about Bitcoin gaining steam and now we’re seeing some follow-through in Ethereum right now. Now hitting multi-month highs, bulls are questioning if ETH can garner extra momentum and push by way of the $3,000 degree. Try ETH and the numerous crypto choices eToro lately added to the platform on the crypto discovery web page

SOFI

Shares of SoFi traded effectively final week, rising greater than 7%. Now although, the inventory is bumping into resistance round $14.50. Bulls are hoping for a breakout, understanding its 2025 highs are above $18. Bears are hoping resistance holds, understanding the inventory was lately beneath $10. What do you suppose? Try the chart for SoFi

GME

GameStop shall be in focus this afternoon with the corporate set to report earnings. Shares erupted greater in late Might, climbing 25% in a three-day span as the corporate acquired over 4,700 Bitcoin. The inventory has since retreated a bit, however buyers shall be watching this one intently because it reviews.

Disclaimer:

Please observe that resulting from market volatility, a few of the costs might have already been reached and situations performed out.

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