Eric Jing is on a mission to shift folks from simply speaking with chatbots to utilizing AI as an on a regular basis companion to get work accomplished, all from one platform.
That platform is Genspark Tremendous Agent from Mainfunc, the AI startup he co-founded with Kay Zhu in Palo Alto, California in 2024, and has workplaces in Singapore and Japan.
“We wish our customers to speak on to the enterprise consequence, as a substitute of speaking to a chatbot. So that’s fairly a distinct person expertise,” Jing stated evaluating in opposition to LLMs, generative AI’s giant language fashions generally used to put in writing, code or problem-solve.
On Genspark, customers immediate the digital agent producing slides or spreadsheets instantly, in pure language.
“If the end result is a slide, you might be speaking to the slide instantly. If the end result you need is a spreadsheet, you discuss to the spreadsheet,” stated Jing.
There are greater than 80 such homegrown brokers on Genspark, delivering companies starting from edited movies and generated photos to entire web sites, advertising and marketing supplies and even restaurant reservations.
And now, brokers from Genspark and different suppliers, together with Cognition, Glean, Kasisto, n8n and extra, will be out there for organizations to find securely with Microsoft’s Agent 365, launched at the moment at Ignite.
“We need to make Genspark … part of the Microsoft ecosystem,” stated Jing of the transfer to be a companion in Agent 365. “So a data employee can get duties accomplished not simply from the Genspark website, however additionally inside the Microsoft 365 platform with out leaving it.”
Corporations worldwide are already deploying 1000’s of brokers to automate routine duties, in response to Microsoft’s 2025 Work Pattern Index report. In an IDC Information Snapshot, sponsored by Microsoft, analyst agency IDC predicts that quantity will rise to greater than 1.3 billion by 2028.
Preserving observe of those brokers — who created them, what they’ll entry and if they’re behaving safely — is essential. Unmanaged brokers can flip into invisible threats that leak information or take unauthorised motion, undermining an organization’s safety, governance and compliance framework.
Agent 365 is the management airplane for brokers that extends the present infrastructure corporations use for managing folks, to brokers. It equips brokers with entry to the identical apps and protections, tailor-made to the brokers’ wants, decreasing effort and time spent integrating them into enterprise processes.
Agent 365 consists of Microsoft’s safety and productiveness options: Defender, Entra and Purview to guard and govern brokers. In the meantime, IT departments can handle brokers with Microsoft 365 admin middle and permit these brokers to collaborate with their human managers not simply on Microsoft 365 apps, however different workflows too.
Having these controls in place can’t be an afterthought, stated Irina Nechaeva, normal supervisor of id product advertising and marketing at Microsoft. “All of this must be occurring along with the agentic innovation itself. So not simply the brokers, but additionally the best instruments to manage, monitor, shield and make these brokers simpler.”
So what will this course of appear like for say, a time-strapped advertising and marketing govt who must produce a multimedia proposal for the board?
They may go to Microsoft Agent 365, choose Genspark’s Tremendous Agent and have that agent added to the crew. And since that agent has a built-in Microsoft Entra Agent ID, it will probably securely hook up with sources it wants to finish the job. They might then immediate that agent to analysis the subject, produce a presentation deck, doc, web site, video and posters. And the agent can refine or replace these supplies primarily based on discussions through electronic mail, chat or Groups conferences.
On the finish of the venture, Agent 365 can evaluate the agent’s logged actions, to see in the event that they align with the agency’s tips and insurance policies.
Jing is assured that integrating Genspark’s “distinctive capabilities” into the Microsoft ecosystem through Agent 365 will create “magic moments” for the person.
Genspark’s AI instrument for creating slides, for instance, was already designed with Microsoft’s PowerPoint in thoughts.
“We wrote 4 iterations of the file exporting characteristic so you may export a Genspark slide into an ideal PowerPoint file … folks already conversant in PowerPoint or with this type of workflow of their firm — they’ll nonetheless follow PowerPoint,” he defined.
He careworn that the human factor on this workflow continues to be paramount, regardless how effectively Genspark’s brokers carry out.
“In our world, we imagine that 80% to 90% of the preliminary work might be accomplished by AI. However the final mile – 5% to 10% of labor – ought to nonetheless be accomplished by people manually. That you must confirm every part,” he stated.
Partnering with Microsoft is an enormous step for one-year previous startup Mainfunc, and multi-agent Genspark, which was simply launched in April 2025.
With a crew of simply 30 folks, Jing says Mainfunc needs to deal with doing one factor rather well — serving to data staff accomplish extra.
Jing stated Microsoft presents a “nice channel to enterprise,” a person phase that Mainfunc has restricted means to service. “And it’s a terrific market for various software program,” he added.
