Careem 2025 Traits Report: How the ‘Every thing App’ is Rewiring Client Behaviour within the UAE

Editorial Team
4 Min Read


In a panorama the place pace and comfort are paramount, Careem has launched its 2025 Traits Report, providing a data-driven take a look at how the “Every thing App” technique is shaping day by day life within the UAE.

Mudassir Sheikha, CEO and co-founder of Careem

The report reveals a big shift in direction of multi-service utilization, with the platform increasing into new cities together with Abu Dhabi, Al Ain, and Sharjah, whereas enhancing its monetary providers and on-demand supply capabilities.

Mudassir Sheikha, CEO and co-founder of Careem, commented on the platform’s trajectory: “In 2025, we stayed true to our goal of simplifying lives throughout the area. We expanded into new cities, launched new providers, and made our platform extra personalised and dependable by AI-powered instruments.”.

The rise of instantaneous remittances

For the fintech sector, the report highlights the rising dominance of digital remittances over conventional strategies. Careem Pay expanded its worldwide remittance service to over 35 nations in 2025.

Pace has develop into a important differentiator. Careem Pay set a brand new report with a switch to India accomplished in simply 7 seconds. Moreover, practically 20 per cent of all transfers on the platform had been accomplished in beneath 60 seconds.

The size of those transactions can also be notable. One consumer transferred a complete of $620,000 to Pakistan in 2025, whereas one other prolific sender revamped 480 transfers to India all year long.

The subscription economic system: Worth-driven loyalty

As customers search extra worth, the subscription mannequin has confirmed efficient. Careem Plus members saved a median of AED 375 per thirty days in 2025, representing a 25 per cent improve in comparison with 2024.

The utility of the subscription is driving deep engagement, with probably the most lively member saving over AED 18,200 in the course of the yr. Probably the most ceaselessly used providers by subscribers had been Careem Meals, Careem Quik, and Careem Rides, reinforcing the “tremendous app” worth proposition the place customers depend on a single platform for a number of day by day wants.

Within the on-demand sector, pace continues to interrupt information. The quickest grocery supply through Careem Quik reached a buyer in simply 70 seconds in each Abu Dhabi and Dubai.

The platform additionally capitalized on viral shopper developments. Careem Quik turned the unique dwelling of Repair Dessert Chocolatiere (the viral ‘Dubai Chocolate’). The demand was substantial, with one buyer putting a single order for the chocolate value AED 19,800.

Sustainability and mobility

Past commerce, the report underscores a shift in direction of sustainable mobility. Careem Bike customers accomplished 1.8 million journeys in 2025, overlaying over 7.8 million kilometers and displacing 1.2k tonnes of CO2 emissions.

In the meantime, Careem Rides coated greater than 160 million kilometers throughout the UAE—a distance equal to touring from Earth to the Moon and again over 200 instances.

Because the area strikes into 2026, Careem’s information suggests a continued shopper choice for built-in digital ecosystems that provide pace, monetary utility, and personalised worth.

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