Financial institution of Singapore, Hong Leong Undertake Arta’s AI Sidekick as Platform Expands Globally

Editorial Team
4 Min Read


Arta has expanded its SaaS platform, Arta AI, making its wealth administration instruments obtainable globally for buyers, advisors, and monetary establishments.

The platform, purpose-built with AI brokers for wealth administration, is now accessible at arta.ai.

Financial institution of Singapore and Hong Leong Financial institution have adopted the expertise, becoming a member of Ethivo Asset Administration (HK), Wio Make investments, and Earnings Insurance coverage’s subsidiary.

The Arta AI Sidekick offers every advisor with an AI agent that connects consumer portfolios, agency information, analysis, and product intelligence to floor insights and streamline workflows.

It helps advisors make sooner choices, interact shoppers at scale, and deal with higher-value advisory work.

Caesar Sengupta
Caesar Sengupta

“Monetary establishments of each stage, from established non-public banks to digital-native wealth or investing platforms, are realising that AI can drive scale, engagement and rigor whereas sustaining the human connection that defines nice consumer service.

Arta AI is purpose-built for wealth and investing. It augments advisor experience, strengthens analytical rigor, and ensures transparency throughout all consumer interactions.”

mentioned Caesar Sengupta, CEO of Arta.

Financial institution of Singapore is deploying Arta AI to reinforce its choices for exterior asset managers and household places of work.

The platform helps the financial institution’s Monetary Intermediaries, Household Workplace, and Wealth Advisory division, led by Leong Guan Lim.

Lim mentioned Arta AI enhances analysis capabilities, automates the quantitative work for every portfolio, and allows advisors to deal with human-centric recommendation.

Hong Leong Financial institution’s collaboration with Arta AI is a part of its technique to increase its wealth enterprise by means of expertise partnerships.

The financial institution will use the platform to empower relationship managers to ship funding alternatives aligned with its product threat framework and benchmarked towards its Chief Funding Workplace analysis.

Jeffrey Yap
Jeffrey Yap

“At HLB, our precedence is to empower our relationship managers with the precise insights to higher serve our shoppers. By connecting portfolio information, CIO analysis, and product-level threat fashions, we goal to make each suggestion extra constant, personalised, and aligned with our shoppers’ particular person threat appetites.

This initiative is an extension of HLB’s robust dedication to integrating AI throughout the organisation, being one of many earliest banks in Malaysia to empower all staff with AI instruments, and it instantly helps our efforts to leverage expertise and information for a extra seamless, advisory-led wealth expertise.”

mentioned Jeffrey Yap, Managing Director and Regional Head of Wealth Administration.

Arta mentioned its platform integrates seamlessly into banking programs, permitting white-label deployment and firm-specific coaching for model voice, compliance, and proprietary analysis.

It combines generative AI with vetted information, real-time pricing, and CIO analysis to automate evaluation and reporting whereas enhancing consumer engagement.

The platform additionally offers instruments for advisors to run Monte Carlo simulations and stress exams, combine proprietary analysis, and strengthen consumer relationships at scale.

 

 

Featured picture: Edited by Fintech Information Singapore, based mostly on picture by user11877524 by way of Freepik

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