Smartlead is a robust chilly e-mail platform.
And at first look, its pricing appears fairly cheap.
However does Smartlead keep inexpensive even while you really scale your outreach?
That’s precisely what this breakdown will assist you determine.
On this information, I’ll:
- Clarify each Smartlead pricing plan intimately
- Present you the add-ons and usage-based prices that many groups don’t discover at first
- Evaluate Smartlead’s pricing with three related instruments
Let’s see whether or not Smartlead delivers stable worth in your cash!
Smartlead Pricing Overview (2025)
Want a fast overview of Smartlead’s pricing?
I’ve received you coated!
Here’s a full however concise breakdown of its pricing plans:
| Plan Title | Worth | Billing Cycle | Key Options |
|---|---|---|---|
| Fundamental | $32.5 / month | Billed yearly | • Limitless Electronic mail Heat Up • Limitless Electronic mail Accounts • Dynamic IP Addresses • Centralized Grasp Inbox • Dynamic Sequences • Detailed Analytics • Basic Assist inside 24 hours |
| Professional | $78.3 / month | Billed yearly | • Limitless Electronic mail Heat Up • Limitless Electronic mail Accounts • Dynamic IP Addresses • Centralized Grasp Inbox • Dynamic Sequences • ChatGPT-4 integration • Electronic mail Information Help • Detailed Analytics • Lively Assist • International Block Checklist • Webhooks & Integrations • API Entry • Limitless Seats |
** Smartlead additionally affords a customized plan that begins at $174/month.
(Sure, Smartlead affords its customized plan solely in month-to-month billing)
With it, you get so as to add as much as 12 million distinctive leads and ship 60 million emails each month.
Try an in depth breakdown of the yearly plan beneath 👇🏼
Smartlead Pricing Plans Breakdown
On this part, I’ll stroll you thru an in depth breakdown of Smartlead.ai’s pricing plans, together with their options and limitations.
1. Fundamental Plan — $32.5/month (Billed Yearly)
Smartlead’s fundamental plan prices $32.5/month with annual billing ($39/month with out annual billing).
Meaning you’ll have to pay a one-time charge of $390 (annual billing), which is a substantial amount of cash.
So, what does Smartlead provide in return?
Allow us to discover out.
Key Options
- Lively Leads: Smartlead’s manner of claiming you may add 2,000 distinctive prospects. Every distinctive e-mail counts as an lively lead.
- Electronic mail Accounts Supported: Limitless (you may join as many e-mail accounts as you need).
- Chilly Emails/Month: 6,000 emails/month (this restrict is reset each month).
- Deliverability: Smartlead provides you limitless e-mail warmup at no further price and dynamic IP addresses to make sure your emails land in inboxes.
- Dynamic Sequences: You may create condition-based sequences, and Smartlead will comply with up mechanically, ship replies, and even cease a sequence.
- Detailed Analytics: Smartlead tracks absolutely the variety of emails despatched, opened, and replied to; campaign-wide metrics like deliverability and reply charges; and rather more.
- Centralised Grasp Inbox: You may observe all of your conversations in a single place, set up them through customized standards, and by no means miss an vital reply.
Limitations
There are 4 limitations of this plan:
- You can’t add or invite teammates or group members (not even a single one).
So, you’ll have to handle every part from one particular person’s account or machine.
Who’s This Plan Greatest For?
I’d suggest it to solopreneurs or SMBs which might be simply beginning with chilly emailing.
It isn’t suited to anybody who needs to run chilly e-mail campaigns on scale.
2. Professional Plan — $78.3/month (Billed Yearly)
The Professional Plan prices $78.3/month, which involves $939.6 for all the 12 months.
That’s greater than twice the quantity that Smartlead prices for the Fundamental Plan.
So, does it additionally provide greater than twice as a lot in your cash?
Allow us to see:
Key Options
- Lively Leads: Add as much as 30,000 distinctive prospects/leads for chilly emailing (every e-mail handle = one prospect/lead).
- Chilly Emails/Month: 150,000 (resets every month).
- ChatGPT4 Integration: You may join your ChatGPT4 account with Smartlead by an API Key.
- Electronic mail Information Help: Smartlead provides you preset templates you should use to shortly create a chilly e-mail marketing campaign or reply to a prospect.
- International Blocklists: Smartlead tracks 400+ e-mail blocklists and sends notifications/alerts in case your e-mail handle lands on one in every of them.
- API Integrations: Combine Smartlead into your workflow through its API Key.
- Limitless Seats: Invite as many teammates as you need to run campaigns, handle shoppers, and monitor metrics.
- Whitelabeling: You get whitelabeling for one consumer without spending a dime. So as to add extra shoppers, you’ll have to pay $29/month/consumer.
Limitations
Smartlead.ai’s Professional Plan comes with a number of limitations:
- You might be nonetheless restricted to including 30,000 prospects/leads.
This may sound like a big quantity.
But it surely shortly turns into a limitation while you realise that this can be a onerous restrict.
And there’s no plan you may improve to past this (except you go for the Customized plan with month-to-month pricing)!
- Once more, the solely manner so as to add extra prospects is to delete current ones.
However doing this may also mechanically delete all of your emails with that prospect/lead.
- The Professional plan doesn’t provide worth in your cash.
A number of chilly e-mail instruments provide the identical or extra options for a way more inexpensive value.
- Including a consumer will price you $29/month (see the detailed breakdown of the add-ons within the subsequent part)
Who’s This Plan Greatest For?
This plan is ideal for companies that use solely chilly e-mail outreach for outbound lead era and need to scale their campaigns.
Nonetheless, the one downside is that you simply can’t discover e-mail addresses on Smartlead.
You’ll have to use one other platform to get verified e-mail addresses, export them, after which add them to Smartlead.
3. Customized Plan — Begins at $174/Month (Billed Month-to-month)
Should you go to Smartlead’s pricing web page, additionally, you will see a Customized Plan, however solely while you click on underneath the “Month-to-month” billed plans part.
Meaning you may keep away from paying an upfront charge and go for a cost of $174/month.
Here’s what you’ll get in return:
Options
- Lively Leads: As much as 12 million distinctive e-mail addresses.
- Chilly Emails/Month: You may ship 60 million chilly emails per thirty days.
Along with this, you get all the opposite options that include the Fundamental and Professional plans.
Limitations
This plan has two main limitations:
- First, including shoppers nonetheless prices further, even if you find yourself already paying no less than $174/month.
For every consumer you need to add, you’ll have to pay $29/month.
- The leap from the Professional plan to the Customized plan is big,
It’s essential to pay practically 2X the quantity, and you don’t get to specify the variety of emails you need to ship or prospects you need to add.
This implies you may find yourself paying for options or volumes you may by no means find yourself utilizing!
Who’s This Plan Greatest For?
This plan is finest fitted to outbound gross sales and recruitment businesses.
However truthfully talking, it’s onerous to suggest this plan even to businesses as a result of it requires you to pay further for including shoppers.
Smartlead Add-Ons Pricing
Talking of add-ons, Smartlead affords 5 of them.
They offer you totally different capabilities for chilly emailing.
Let me break them down for you:
| Add-On | What It Does | Beginning Value |
|---|---|---|
| Shopper Add-On | Handle and onboard extra consumer accounts | $29/consumer/mo |
| SmartDelivery | Tracks inbox placement and deliverability efficiency | From $49/mo |
| SmartSenders | Supplies ready-to-use sending domains | From $13/area /12 months |
| SmartServers | Devoted servers for safer sending and fame | $39/server/month |
| Electronic mail Verification | Validates e-mail lists earlier than sending | From $16.50/6,000 credit |
How A lot Does Smartlead Truly Value? Sensible Instance
As you may see, Smartlead affords a number of add-ons that you should use to enhance your e-mail deliverability.
So, how a lot will you really find yourself paying in the event you subscribe to its plans and add-ons?
Let me offer you a sensible instance to make clear this:
- Allow us to say you need to ship 1,000 emails/day (30,000 emails/month).
- For that, you’ll need to confirm no less than 1,000 e-mail addresses.
- Additionally, you will want 7 secondary domains with 3 emails/area.
- And also you add a server on prime of that.
For this, you’ll find yourself paying:
| Part | Month-to-month Value | Annual Value | Why It Is Wanted |
|---|---|---|---|
| Professional Plan | $78.30 | $939.60 | Helps 30k sends per thirty days |
| Electronic mail Verification | $2.75 | $33.00 | To keep away from bounce and spam points |
| SmartSenders (7 domains) | $7.58 | $91.00 | Additional domains for protected sending |
| SmartSenders (21 mailboxes) | $94.50 | $1,134.00 | Heat mailboxes for rotation |
| SmartServers (1 server) | $39.00 | $468.00 | Devoted server to guard fame |
Though the Smartlead Professional Plan is listed at $939.60/12 months, you’ll probably find yourself paying round $2,600-$2,800/12 months if you wish to ship 30,000 emails/month.
In different phrases, the “inexpensive” plan turns into virtually 3X costlier when scaled.
Is Smartlead Definitely worth the Worth?
In case you are nonetheless undecided whether or not Smartlead is definitely worth the value, I might help you determine whether or not it’s the instrument for you.
Try this breakdown of its execs and cons to see whether or not the strengths outweigh the weaknesses:
Professionals ✅
- Helps limitless e-mail accounts with all pricing plans.
- Each plan comes with limitless warm-up and dynamic sequences.
- Affords superior deliverability options like SmartServers, SmartSenders, and SmartDelivery.
- Tracks a variety of metrics to present you insights into your campaigns.
- Integrates with a variety of CRM, communication, and enrichment instruments.
- Many customers have reported optimistic experiences with Smartlead’s buyer help.
Cons ❌
- Too costly for a cold-email-only instrument.
- Doesn’t allow you to add shoppers without spending a dime with any plan.
- The personalization options are restricted in comparison with different instruments.
- You can’t add limitless prospects.
- The UI feels outdated.
As you may see, the cons of Smartlead barely outweigh its execs.
Smartlead Pricing Plans In comparison with Rivals
One of the best ways to seek out out whether or not Smartlead is the proper instrument is to check it with different platforms in the marketplace.
That can assist you do that, I’ve briefly in contrast Smartlead’s pricing plans with 3 of its main opponents.
Let’s get into it!
1. Smartlead vs Saleshandy Pricing
Like Smartlead, Saleshandy is an AI-powered chilly outreach software program for high-volume senders.
However when in comparison with Smartlead, it additionally affords a variety of options. These embrace:
- A B2B database with verified emails of 700M+ professionals.
- Multichannel outreach campaigns (WhatsApp, LinkedIn, & Cellphone).
- AI Copilot that helps you generate chilly outreach sequences.
Head-to-head, Saleshandy is cheaper.
It prices $25/month (annual billing) and allows you to ship 6,000 emails to 2,000 lively prospects.
However that isn’t all.
Saleshandy allows you to add limitless prospects, of which you’ll e-mail any 2,000 at one time.
And in contrast to Smartlead, Saleshandy doesn’t delete your e-mail threads with prospects, even when they aren’t lively!
Plus, you get 1,000 e-mail verification credit without spending a dime on prime, together with native integrations with all plans.
Lastly, you may as well use the Lead Finder ($29/month) to seek out verified e-mail addresses and add them straight to your e-mail marketing campaign.
2. Smartlead vs Immediately Pricing
Immediately is a chilly e-mail automation, lead finder, and CRM instrument.
Try this Immediately evaluate to see how its options work.
It additionally affords totally different pricing for all three merchandise.
For this comparability, I’ve solely used its pricing for its chilly e-mail automation product.
The essential plan, Outreach Progress, will price you $30 (round $2 lower than Smartlead).
In return, you may add 1,000 prospects and ship 5,000 emails/month.
You can too add limitless e-mail accounts and get limitless warmup for them.
Other than that, Immediately allows you to create superior sequences proper from the bottom plan.
Total, I believe Smartlead barely outperforms Immediately.
However, for my part, they’re each competing for second since Saleshandy outperforms them each.
3. Smartlead vs Lemlist Pricing
Lemlist’s pricing is each sophisticated and costly, nevertheless it does provide some good options (try my Lemlist Overview to see the way it works).
Its chilly e-mail plan, Electronic mail Professional, begins at $55/month (annual billing).
For that, you may ship limitless hyperpersonalized emails to as many prospects as you need.
Plus, you get 1,000 free lead finder credit that you should use to seek out emails + telephones, prospect on LinkedIn, or enrich lead lists.
Right here’s the catch: you may solely join 3 sending accounts for $55/month.
I’d suggest Lemlist over Smartlead to anybody who needs to automate multichannel outreach with superior personalization.
Nonetheless, you may need to try Lemlist’s pricing as properly (spoiler: it is rather costly)!
Earlier than spending $55/month on Lemlist or $78 on Smartlead, take a look at what you may obtain with Saleshandy’s $25 plan.
Smartlead Pricing: Remaining Verdict
Should you rely solely on chilly emails for lead era, Smartlead is usually a good possibility.
However does it provide worth for cash?
Does it offer you every part it’s essential to succeed at chilly emailing?
My reply: not likely!
- Smartlead’s Fundamental plan affords very restricted capabilities.
- Even the costlier plans cost you further for basic items like including shoppers.
- Lastly, it doesn’t have a local lead finder you should use to seek out verified emails.
Evaluate this to Saleshandy.
It affords the identical (even higher, in reality) chilly e-mail capabilities. You get all the key options proper from the beginning plan.
Plus, it has a local B2B lead finder (add-on) you should use to seek out prospects and add them to your chilly e-mail marketing campaign.
And it’s cheaper than Smartlead!
Nonetheless not satisfied?
Take a free trial, and discover out for your self if Saleshandy is definitely higher than Smartlead!
FAQs on Smartlead Pricing (2025)
1. Does Smartlead Provide a Free Trial?
Sure, Smartlead affords a free trial that lasts for 14 days.
2. Does Smartlead Cost per Electronic mail Account or Marketing campaign?
Neither: Smartlead prices you a flat charge. You may add as many e-mail accounts as you need. Whereas there could also be a restrict on the variety of campaigns you may run directly, Smartlead has not made it public.
3. Can I Improve or Downgrade My Smartlead Plan Anytime?
Sure, you may improve or downgrade your Smartlead plan everytime you need:
- Upgrades: You have to to pay the additional month-to-month quantity.
- Downgrades: The additional cash you’ve gotten already paid will probably be counted in the direction of your future invoices.
4. How Does Smartlead’s Pricing Evaluate to Different Chilly Electronic mail Instruments?
Smartlead’s pricing (beginning at $32.5/month with annual billing) is barely costlier than instruments like Saleshandy ($25/month with annual billing).
Nonetheless, it’s also cheaper in comparison with different instruments like Lemlist ($55/month with annual billing). In case you are searching for a instrument that delivers the best worth in your cash, I’d suggest Saleshandy.
