![How To Automate Your BoFu Technique With AI [Free Prompts, Templates & Workflows]](https://i1.wp.com/moz.com/images/blog/Blog-Posts/How-To-Automate-Your-BoFu-Strategy-With-AI/How-To-Automate-Your-BoFu-Strategy-With-AI-OG-Image-v2.png?w=1200&h=630&q=82&auto=format&fit=crop&dm=1757626809&s=209bf9f267f596accd3ef8b1d3d4dc43&w=1536&resize=1536,0&ssl=1 "How To Automate Your BoFu Technique With AI [Free Prompts, Templates & Workflows]")
When Teal introduced me in, their bottom-of-funnel content material was barely transferring the needle. Weblog posts weren’t driving demos, and there was no clear understanding of how printed content material impacted conversion.
The principle difficulty I observed was a disconnect between groups holding essential data, making it troublesome to create a repeatable system for conversion.
In 90 days, we constructed an AI BoFu workflow that aligned content material with buyer ache and product worth, lifting conversions from 6.94% to 30%.
On this article, I’ll stroll you thru the framework for constructing your individual BoFu technique and driving extra conversions with AI.
However first, I must state two essential issues…
