Influencer who sued rival for alleged copycat styling and ‘aesthetic’ has dropped her lawsuit

Editorial Team
3 Min Read


Copyright Legislation

Influencer who sued rival for alleged copycat styling and ‘aesthetic’ has dropped her lawsuit

An influencer has dropped her lawsuit accusing a rival influencer of posting pictures copying her featured merchandise, poses, digicam angle, attire styling, flower tattoo and “impartial, beige and cream aesthetic.” (Images from the April 2024 lawsuit)

An influencer has dropped her lawsuit accusing a rival influencer of posting pictures copying her featured merchandise, poses, digicam angle, attire styling, flower tattoo and “impartial, beige and cream aesthetic.”

Influencer Sydney Nicole Gifford introduced her choice to finish the swimsuit on TikTok whereas the swimsuit defendant, Alyssa Sheil, posted a press launch calling the swimsuit dismissal a “complete victory.”

The April 2024 swimsuit was dismissed with out fee by Sheil, in keeping with the press launch.

Publications protecting the dismissal embrace Bloomberg Legislation, Law360, NBC Information and Individuals.

Each influencers use their social media posts to advertise Amazon merchandise.

Gifford mentioned within the video she couldn’t afford to convey the case to trial, and he or she needed to deal with her household.

“She believes wholeheartedly in her claims and invitations readers to take a look at the filings and proof within the case to achieve their very own conclusions,” her lawyer, Kirsten Kumar, informed Law360.

A lawyer for Sheil, Shahmeer Halepota, informed Law360 in a press release that Gifford’s choice to drop the swimsuit “confirms what we now have all recognized all alongside: She will not be the Thomas Edison of ‘a vibe,’ not to mention a beige aesthetic.”

The swimsuit dismissal adopted a Dec. 10 choice wherein U.S. District Decide Robert L. Pitman of the Western District of Texas accepted a Justice of the Peace choose’s advice to permit swimsuit claims for vicarious copyright infringement, violations of the Digital Millennium Copyright Act and misappropriation of likeness. Pitman, nevertheless, tossed Gifford’s claims for tortious interference, unfair competitors and unjust enrichment.

“This case seems to be the primary of its type—one wherein a social media influencer accuses one other influencer of (amongst different issues) copyright infringement based mostly on the similarities between their posts that promote the identical merchandise,” wrote U.S. Justice of the Peace Decide Dustin M. Howell in his November 2024 advice.

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