Inbox placement is every thing!
Even after spending an enormous quantity of $$$ on a deliverability instrument, in case your emails nonetheless land in spam, nothing can save your chilly e mail outreach.
That’s precisely the place I used to be a number of months in the past, battling low open charges and questioning if a premium instrument like Folderly may repair it.
Such as you, I Googled “Folderly evaluations” hoping for actual solutions. However most had been outdated or learn like they had been written by Folderly’s advertising staff.
So I signed up. Used it for 3 months straight.
And now I’m right here to share what really occurred
✅ The great
❌ The dangerous,
And what most evaluations don’t inform you.
In the event you’re on the fence about Folderly in 2025, this evaluate is every thing you must learn earlier than you hit the “Purchase” button.
TL;DR – Would I Suggest Utilizing Folderly?
Truthfully? Folderly is a stable instrument, however not the one I might personally depend on in 2025.
Maybe a yr in the past, when outreach instruments lacked sturdy monitoring and testing capabilities, it nonetheless made sense, however not in 2025.
Folderly does what it claims to do:
✅ Tracks inbox placement
✅ Flags area well being points
✅ Presents decision suggestions
That’s useful… nevertheless it’s only one piece of the chilly outreach puzzle.
❌ You continue to want a separate instrument to ship, heat up, and handle your e mail campaigns.
❌ And for what it presents, Folderly’s pricing feels FANCY to me, primarily when higher, extra full choices exist.
In 2025, I’d relatively use a instrument that mixes good deliverability, warm-up, and chilly e mail automation, multi functional.
That’s the place many of the chilly outreachers swap to Saleshandy, an All-In-One + AI-assisted chilly e mail instrument with an entire deliverability suite & contact database.
Let me provide help to perceive this with a comparability desk.
That is simply the gist of my detailed analysis
I like to recommend studying the complete evaluate to grasp my ideas after utilizing Folderly.
Nonetheless, earlier than listening to my aspect, let’s see what different customers have talked about about Folderly.
What Actual Customers Have To Say About Folderly
Practically all of the evaluations on Trustpilot, G2, and Capterra are from 2024, and most sound too good to be true.
After trying to find hours, I discovered a number of that seemed real.
Let’s take a look at what individuals are saying about Folderly.
Some customers praised Folderly’s means to trace deliverability points. (I conform to that time)
However many talked about they couldn’t management the timing of their warm-up emails, which led to emails being despatched on weekends by default.
This resulted in a sudden drop in deliverability with out warning.
One G2 reviewer even stated their inbox placement tanked over the weekend, and they solely caught it on Monday.
Right here’s an analogous folderly evaluate claiming the identical factor.
To assemble extra enter, I reviewed well-liked boards, together with Reddit threads.
Right here’s what I discovered.
The sentiment is evident:
Folderly works, however the worth doesn’t match the worth for everybody.
Most customers had been asking the identical query I had — “Is there a less expensive instrument that may do the identical job?”
P.S. There are lots of Folderly alternate options.
Folderly Assessment: My 3-Month Fingers-On Expertise
Folderly is an e mail deliverability ecosystem.
It helps enhance sender status, cut back bounces, and forestall emails from being despatched to spam folders.
The Folderly ecosystem is split into 4 separate instruments.
Right here’s what every instrument presents.
- Folderly: Automates e mail warmups to enhance e mail deliverability.
- Inbox Insights: Supplies detailed e mail placement studies, assessments, and insights.
- Plus: Screens and sends real-time alerts.
- Folderly EmailGen AI: writes AI-generated single emails..
1. Folderly
This instrument is the place Folderly brings collectively most of its deliverability options.
It mechanically warms up your e mail by sending real looking emails to a community of inboxes and getting replies.
It steadily will increase quantity to determine a status with Gmail, Outlook, and different providers.
And, it retains on doing that until your sender’s status reaches a sure threshold.
Fodelry’s dashboard shows metrics comparable to spam charge, reply charge, and a Folderly sender rating.
You may monitor your area well being, bounce charge, and engagement right here.
The setup is clean.
You may join your mailboxes by way of SMTP, Google, Microsoft, and different well-liked ESPs.
Right here’s the difficulty: once you pause warmup, your rating drops shortly.
Additionally, it doesn’t notify you when one thing’s improper.
You must verify manually until Pulse is about up.
One other factor is that the Folderly sender rating offers a pleasant overview, nevertheless it doesn’t present the calculation intimately.
So, you’re guessing and blindly believing the explanations they provide you.
Remaining Verdict After Utilizing Folderly
Works effectively to enhance sender status. Nonetheless, it’s too passive; you need to verify it your self periodically. This isn’t a plug-and-play answer. It really works effectively for diagnostics, however not for decision.
2. Inbox Insights
Inbox Insights helps you identify the place your emails are touchdown: within the inbox, promotions, or spam.
You may run two kinds of inbox placement assessments: guide and automatic.
In guide mode, you add your mailbox, check e mail, and topic traces.
It then sends check emails to Folderly’s seed record and checks inbox placement charges.
The outcomes provide help to perceive how your e mail carried out.
It shares the small print like what number of emails landed within the inbox, spam, and promotions folders.
It additionally checks your SPF, DKIM, and DMARC setup. (and helps you generate one in the event you don’t have already got one)
One downside: It may really feel too technical in the event you don’t know learn how to learn DNS information.
It exhibits blacklists your area is listed on and offers strategies to delist it.
These strategies embrace adjusting your area settings, modifying e mail content material, or enhancing your sender rating.
There’s an choice to obtain the report as a PDF and schedule recurring assessments, however the filter choices are restricted.
Remaining Verdict After Utilizing Inbox Insights By Foldely
Appropriate for monitoring the place emails land. However you’ll nonetheless want an professional to repair points in the event you don’t perceive technical language. You may consider it as your inbox well being scanner, useful, however not a fix-it instrument.
3. Pulse
Pulse is a FREE characteristic that provides alerts when your deliverability drops.
You may set thresholds for spam charge or inbox charge.
If it goes beneath the restrict, it sends alerts by way of e mail or Slack.
However the setup is complicated.
It’s laborious to know if it’s operating accurately. No visible exhibits previous alerts or modifications over time.
After I first began utilizing it, I had to have a look at a clean white display screen for fairly a very long time. And it lagged so much.
It additionally doesn’t assist repair points; it solely tells you one thing is improper.
Remaining Verdict After Utilizing Pulse By Foldely
A great begin. Nonetheless, it’s not dependable sufficient to rely on with out guide checks. Plus, they’ve been exhibiting SMS and different notification channels below “coming quickly” for a very long time now. There isn’t a replace on when to anticipate them to reach.
4. Folderly EmailGen AI
Folderly’s EmailGen AI goals to assist customers write emails that keep away from spam filters and attain the first inbox.
The setup is easy: you simply add your organization title, ICP, worth proposition, and tone preferences.
As soon as finished, you’ll be able to generate chilly emails, follow-ups, and even assembly invitations.
(Typically, the instrument took over 20 seconds to generate outcomes, and on a number of events, it did not load something in any respect.)
Right here’s 1 instance of what sort of emails you’ll be able to anticipate.
Within the free trial, you rise up to 26 e mail generations.
Every outcome showcases recommended topic traces, open charge benchmarks, and A/B testing suggestions.
It additionally permits you to create three variations in numerous kinds per e mail.
Every variation seemed barely completely different however lacked precise distinction.
Personalization choices had been restricted, too, particularly in case your worth proposition is area of interest or technical.
It additionally includes a separate assembly reserving and gross sales e mail generator, which is basically the identical.
As a result of assembly and enterprise e mail mills use a preset baseline to generate emails, the outcomes really feel the identical after a number of makes use of.
Other than that, the e-mail templates library (1,500+) is respectable, however entry depends upon your plan.
Remaining Verdict After Utilizing EmailGen AI By Foldely
It’s a useful instrument in the event you’re simply beginning and don’t know learn how to write personalised and high-performing chilly emails. However for severe chilly outreach, you’ll seemingly have to rewrite or closely edit what it produces.
Folderly Pricing: Who Can Afford It?
Folderly isn’t shy about its pricing. (You’ll notice it quickly!)
It costs per mailbox, which provides up quick in the event you handle a number of accounts or purchasers.
Plus, every of its instruments is charged individually.
And bundle costs? That’s a separate dialogue. Let’s begin.
1. Folderly Pricing
Right here’s their newest pricing as of July 2025 (Billed Yearly)
- 1-9 mailboxes: $96 per mailbox/month
- 10-24 mailboxes: $72 per mailbox/month
- 25-99 mailboxes: $52 per mailbox/month
- 100+ mailboxes: Customized pricing
Here’s what’s included on this bundle;
Nonetheless, please be aware that solely diagnostics are supplied right here.
2. Inbox Insights Pricing
- Free: 2 Assessments/ month
- Month: $79/Month
- Yearly: $64/Month
This was one in all my favourite options from Folderly, and it really works effectively.
3. Pulse Pricing
4. EmailGen AI Pricing
- Starter: $49/mo
- Development: $199/mo
- Professional: $499/mo
- Company: $1499/mo
The outcomes are common. Therefore, I noticed this characteristic just isn’t price cash.
Moreover, their bundle presents create confusion.
Folderly advertises packages like $699/mo for EmailGen + Heat-up, however hardly ever clarifies what’s included.
Each pricing web page exhibits a unique mixture, which might depart anybody confused.
Who Can Afford This Large Pricing from Folderly?
Folderly works finest for:
- Groups with 25+ mailboxes whose deliverability is broken so much.
- Corporations with budgets keen to pay $50–96 per mailbox (or extra) only for getting alerts about notifications and performing automated assessments.
Not ultimate for:
- Price-conscious entrepreneurs who’re managing a number of accounts.
- Gross sales and advertising groups searching for a complete deliverability answer.
- Solo founders or small groups with restricted necessities.
In simply 3 months, I noticed that this will’t be a long-term answer.
So what’s the answer? Let’s focus on within the subsequent part.
Is There Any Different To Folderly? (With Identical Options, Higher Pricing?)
Sure, it’s Saleshandy, an all-in-one instrument for chilly e mail outreach. (Full E mail deliverability toolkit + Outreach)
I agree that Folderly is a succesful instrument.
However paying that a lot only for warm-up and monitoring didn’t make enterprise sense to me.
Plus, Saleshandy presents the identical core deliverability options of their newest launch, “Inbox Radar”.
Right here’s what it presents,
- Inbox placement assessments
- E mail deliverability monitoring
- Blacklist monitoring
- DNS subject detection
Moreover, it checks blacklist standing on 40+ blacklists in comparison with 30 in Folderly.
Right here’s the true fringe of utilizing Saleshandy:
It handles e mail outreach and AI sequence era, in addition to AI bounce detection (pausing dwell campaigns if bounces exceed a set restrict), multi functional place.
No want to maneuver knowledge between two instruments or pay for each a deliverability instrument and a sender platform.
In order for you a instrument that handles each deliverability and outreach, Saleshandy is the smarter funding.
Remaining Verdict: Ought to You Go For Folderly?
In case your chilly emails are touchdown in spam, Folderly might help determine and warn you about deliverability points.
It’s a stable e mail deliverability efficiency software program with helpful diagnostics and spam checker options.
However testing deliverability is only one a part of the puzzle.
You continue to have to handle outreach, act on dwell points whereas the marketing campaign is dwell, and guarantee your sender status stays intact, even when recipients’ servers are down.
Folderly doesn’t assist that complete system.
That’s the place Saleshandy stands out.
It presents every thing Folderly does and extra, with full management over deliverability, monitoring, inbox testing, and safety on your energetic campaigns.
Take a 7-day free trial and check it your self.
FAQs
1. Does Folderly present outreach providers?
No, Folderly doesn’t present outreach capabilities. It’s purely an e mail deliverability software program that helps monitor, analyze, and enhance inbox placement. In the event you’re in search of a chilly e mail outreach instrument, you’ll want to make use of a separate platform along with Folderly.
2. Is Pulse from Folderly a Free characteristic?
Sure, Pulse is a free instrument provided by Folderly. It offers real-time updates in your e mail deliverability efficiency by way of Slack and e mail notifications. It helps you monitor points shortly and keep knowledgeable with no need to log into the dashboard.
3. What’s Folderly used for?
Folderly is used for conducting inbox placement assessments, diagnosing e mail deliverability, monitoring, and receiving professional suggestions.
4. How a lot does Folderly price?
Folderly costs individually for every of its instruments. The principle Folderly instrument costs per mailbox, beginning at $96/month. For Inbox Placement and EmailGen AI, free trials can be found, and their base plans begin at $79 and $49/Month. Pulse instrument is at present a totally free instrument.
5. Is there a free trial for Folderly?
Folderly presents a demo, however you must sign up utilizing your enterprise e mail to entry it.
