SalesRook has partnered with the Relocation Agent Community (RAN) to supply subsidised AI-powered lead-qualification expertise to greater than 90 member property companies throughout the UK. The settlement is claimed to offer an estimated annual worth of round £8,000 per member company.
The partnership follows a pilot with RAN member Michael Poole Property Brokers, which reported an increase in off-patch referrals from 18 to 206 a yr. The pilot, SalesRook says, additionally produced 97 directions value £120,000 in fee and dealt with greater than 3,000 enquiries a month.
SalesRook’s platform makes use of AI to reply to property enquiries from portals equivalent to Rightmove and Zoopla through WhatsApp, with reported engagement charges of as much as 92%. The system operates repeatedly and identifies potential alternatives together with valuations and off-patch referrals.
“It was when Wealthy Poole instructed us about their previous referral log, 18 handbook entries for the complete yr, scribbled down when somebody remembered,” stated Richard Remington, industrial Director at SalesRook. “Then we checked out what Elsie, their AI agent, had captured within the first few months: 52 off-patch alternatives, all with full particulars. The knowledge was all the time there in these conversations. We simply constructed a system that by no means forgets to ask and by no means fails to log it.”
By RAN’s referral community, when off-patch leads convert and alternate with one other agent, Michael Poole receives 20% of the ultimate fee, usually round £1,000 per accomplished sale based mostly on a £5,000 common fee.
Beneath the partnership phrases, RAN will cowl setup charges and month-to-month subscriptions for all members. Members are nonetheless required to pay for precise utilization by a token-based mannequin, usually costing between 50p and £1.50 per processed enquiry, designed to create a low-barrier entry level for companies to undertake superior expertise.
