The Lengthy Tail of BEV Gross sales in Australia

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CleanTechnica just lately revealed an replace on plug-in automobile gross sales in Australia for October 2025. It was primarily focussed on the highest sellers. Certainly one of our readers identified: “It appears just like the checklist has an extended tail.” And requested the query: “What number of fashions are promoting greater than 50?” Thanks, MJE — I’ll see if I can reply your query. I’ll solely take care of October. Remember that Australia has no home automobile manufacturing, and so deliveries rely upon the arrival of a RORO ship. Additionally, many fashions have been launched this 12 months, so year-to-date figures may be misleading when taking a look at a automobile’s reputation.

Aside from the highest ten, that are listed right here, these are the vehicles that offered 50 or extra battery electrical items in October 2025:

Zeekr 7X — 178 items. (Fairly outstanding, because it has solely been available on the market for two months!) You may examine a brand new proprietor’s expertise right here.

Volvo EX30 — 122. This can be a nice little automobile and 1,099 items have been thus far this 12 months. You may examine our interactions with the Volvo two years in the past right here.

Toyota BZ4X — 121. We discovered this to be an underwhelming automobile. I believe it’s only promoting due to the model’s status. Nonetheless, it does maintain cropping up low down on finest vendor lists across the globe. I can’t await the brand new BEV fashions coming from Toyota. Maybe they are going to lastly crack the EV market.

MG4 — 106. Nice little automobile that deserves to promote nicely. We discovered it drove like a Tesla lite.

Audi Q6 e-tron — 101.

GWM ORA — 99. I used to be so excited when this automobile arrived — it was the most cost effective EV out there in Australia a few years in the past at AU$46,000. Now, you may nearly purchase a Tesla for that worth. I believe it will promote higher if the worth was beneath $30,000, however it’s nonetheless listed as $35,000. Retro cute and low tech. Quickly to be launched as a CUV. Good luck, GWM.

Mercedes EQB — 94.

BMW i5 — 87.

Polestar 3 — 78.

Chery E 5 (Omoda) — 77. We have been impressed by the younger salesperson who actually knew his automobile. It’s a primary electrical SUV with out a variety of tech. Some folks really favor this.

Ford Mustang Mach-e — 75. Exhausting to guage on a brief drive – nice automobile however massively overpriced.

MG IM6 — 70. Launched in April.

Volvo EX40 — 66. My sister-in-law drives one among these and says it offers her a thrill each time she will get into it — not {an electrical} quick! Volvos are nice at displaying charger availability on routes.

Polestar 4 — 66. Love the progressive “no again window.” Love the rear imaginative and prescient digicam. Very snug and comes with an extended vary. Nice tech.

Volkswagen ID.5 — 59.

Leapmotor C10 — 57. One other value-for-money automobile that we have been very impressed with. I anticipated it to do higher than it has.

Skoda Enyaq — 57.

Mercedes EQ A — 52.

Audi This fall e-tron — 50. Noticed one among these whereas the proprietor was cashing in recycled cans and bottles the opposite day! That was a shock.

So, 19 BEV fashions offered 50 or extra items in October 2025 with out making the highest ten. The Australian market has a variety of alternative. Because the discerning reader can see, it’s a combined bag of automobile sizes (although, primarily SUVs) and types (although, primarily Europeans, 11, with a smattering of Chinese language, 6, just one from the USA, and no Koreans). Keep in mind, the highest ten was Tesla, BYD, and Kia. There is just one Japanese carmaker — Toyota — because of the quickly to be refreshed BZ4X (extra vary, effectivity, and efficiency).

Regardless of the dip in gross sales in October, the Australian plug-in automobile market continues to be wholesome. That didn’t cease the Sydney Morning Herald publishing a narrative headlined “Australia’s electrical automobile revolution stalls as gross sales plummet”on Nov 6, 2025. You may learn the story right here.

The story was fully incorrect — claiming a 17% drop in BEV numbers this 12 months. It was so off, the SMH revealed a correction two days later. In small print! They acknowledged that EV gross sales have elevated this 12 months, although not by a lot, which is certainly the case. January to October figures for BEVs in 2024 represented 7.6% of Australian auto gross sales, whereas BEV gross sales in January–October 2025 represented 8.4% of Australian auto gross sales. PHEVs, in the meantime, have doubled.

Some positives to come back from the SMH article got here from polling that “discovered one in 10 Australians have been contemplating shopping for an electrical automobile within the subsequent two years, one in 5 have been seeking to purchase a hybrid automobile, whereas 35 per cent of individuals have been contemplating shopping for a petroleum or diesel automobile.” Unusual numbers, since they solely add as much as 65%. Are a variety of Australian’s nonetheless making up their minds? It’s a troublesome job within the maelstrom of FUD-causing disinformation.

The messaging of the Federal Chamber of Automotive Industries appears to be altering. (Notice: Tesla and Polestar stop the group over its antipathy to gasoline effectivity requirements.) The FCAI VFACTS report has recorded an 8% decline within the year-to-date gross sales of ICE automobiles, and Chief Govt Tony Weber mentioned it was unlikely they might ever rise once more. Australia has handed peak ICE!

“Australians and motorists proper world wide are on the lookout for low-emission automobile applied sciences that swimsuit their wants,” Weber mentioned. WOW, that’s fairly an admission.

Possibly now the entrenched fossil gasoline pursuits will realise that EVs, though competing with one another, are primarily competing with ICE automobiles. Many extra EVs will launch within the subsequent twelve months. The 2 area of interest markets which at present lack selection are small vehicles and utes. I count on this case to be remedied quickly. BYD’s successes in these two areas will encourage different makers to comply with swimsuit. I’m referring to the Atto 2 and the Shark 6 PHEV ute. In any case, the best promoting automobile in China is the Wuling Mini, and BYD is introducing an electrical kei automobile to Japan! As Mini identified in this cheeky advert from the ’70s, you don’t want a giant one to be glad! Due to James at EVDB for this suggestion.

Sure, MJE, the tail of Australian BEV gross sales statistics is an extended one. A number of alternative. I count on it to get longer and extra various. Thanks for the query. As at all times, Australia’s future is shiny and electrical.