Zoopla has launched Prospect Plus, a brand new product that it hopes will enhance valuation leads for property brokers.
The property portal says that the Prospect Plus product is designed to attach brokers with these high-intent prospects doubtlessly planning to promote their dwelling inside the internet 12 months.
It factors to early outcomes from the 150 brokers utilizing the product that it says reveals a conversion price of over 40% from valuation requests to directions already delivering a robust return on funding for Zoopla clients.
The portal stated this new product unlocks greater than £2bn in potential gross sales fee worth for property brokers.
Zoopla has been constructing its MyHome viewers for a number of years with greater than 4 million householders now utilizing the instrument to remain knowledgeable on their property’s worth, housing fairness, native demand, and up to date gross sales of their space. There are usually round 100,000 new signal ups each month and a few 700,000 have signalled an intent to maneuver within the subsequent 12 months, creating a strong pool of in-market sellers.
Wealthy Hayes, COO at Zoopla, commented: “At Zoopla, we proceed to put money into constructing the UK’s largest house owner viewers so we will unlock worth for property brokers. Owners come to Zoopla for dwelling valuations and one in 4 properties listed on the market now come through our distinctive MyHome viewers. We consider Prospect Plus gives brokers with the perfect instrument for changing vendor leads within the business.”
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